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Office Hours: Marketing to sell
February 20, 2020 @ 1:00 pm - 4:00 pm GMT
Our Office Hours are a great way to get very specific advice on business challenges you face on a daily basis. t. This time around we’ll be welcoming Marc Duke, marketing and sales consultant who will be able to answer questions such as,
- Why isn’t marketing working?
- What should I be spending on marketing?
- Do I need a marketing plan?
- How do I select strategic partners that will help my business?
- Why should I pay for PR when I can do it myself?
- What is influencer marketing and should I be concerned about it?
- Can I get an intern to handle our marketing?
- How do I manage a marketing agency effectively?
- How do I handle events effectively?
- Should I bother advertising on LinkedIn/twitter?
Marc Duke is a consultant specialising in business-to-business marketing primarily with emerging technology companies. A CMO in a box, he offers a blend of strategic and tactical experience with a strong emphasis on creating opportunities and delivering results quickly.
He has over fifteen years marketing experience helping businesses grow through generating brand awareness by understanding their products/technologies while providing the marketing know-how to reach their customers in a focused and cost effective way. Marc offers companies a mix of strategic and tactical marketing, covering areas such as PR, social media marketing, content creation, events, analyst/influencer relations, and speaker opportunities. He can manage external agencies and or mentor marketing teams to deliver results. Marc is an avid networker and likes to make smart introductions to help his clients. He also runs training courses to help entrepreneurs and companies.
He is happy to work on a project or on a retained basis.
He has worked with accelerators, start-ups and established vendors including Situ8ed, QDOOZ, brainbroker, yada, Optanon, Lexoo, bodalgo, Pelipod, Sentiment, Certivox, Comeet, Loquiz, IdeaPlane, PNMSoft, QualiTest, Ensighten, Demandware, Palmtree Technology, Celltick, Celaton, Computacenter Clearswift, and Adobe.
He also has a wealth of agency experience having worked for Lewis Communications, Hill & Knowlton, Porter Novelli, Brands2Life, and Sunesis.
Marc is a Chartered Marketer with a CIM Postgraduate Diploma in Marketing; he speaks French and Hebrew fluently and is a graduate of Imperial College, London with a degree in Chemistry with Management.