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Founders Lunch: The Unfair Advantage – Boost Your Chances of Tech Startup Success

November 6, 2018 @ 12:30 pm - 1:30 pm GMT


What is the difference between the startups that make it, and the majority that crash and burn?

As the first Marketing Director of Just Eat – a tech startup that is now a £3.5 billion FTSE 100 company – Ash Ali has a few ideas.

With the help of his startup strategist (and co-author of his book The Unfair Advantage) Hasan Kubba, Ash will spend this session wrapping up his two decades of hands-on experience as a serial founder, angel investor and growth hacker.

Dyring the lunch, Ash and Hasan will use Ash’s own inspiring story and case studies from other startups to shatter some myths, help you look deep within yourself and find the ingredients needed to succeed in the cut-throat world of tech startups.

During the session, they will cover

• How Ash made it with no connections, no money, and no credentials, to being involved in a £1.5 billion IPO – one of the largest in the UK

• How well-known startups like Snapchat, Uber and Stripe used Unfair Advantages to succeed

• How to find your own personal Unfair Advantages using the MILES Framework

• How to get the traction, the funding, and hopefully the exit that you’re after in your own startup venture

You can find out more about both speakers below.

Ash Ali

An award-winning serial tech entrepreneur and angel investor, Ash sold his first internet business at the age of just 19 (and most recently his Dubai-based on-demand mobile app startup in 2018). As the first marketing director of Just Eat UK which IPO’d for £1.5 billion, he was included in the Top 250 Growth Hackers, as well as Top 100 Asian Tech Stars in the UK. With over 20 years of hands-on experience creating and growing startups, he has consulted, advised, and invested in hundreds of startups at various funding stages. Ash is a highly sought-after international speaker and expert on digital disruption and tech transformation, and has spoken at numerous global organisations and conferences including Salesforce, Ernst & Young and TEDx. His new book The Unfair Advantage – Boost Your Chances of Tech Startup Success (co-authored with Hasan Kubba) is coming soon.

Hasan Kubba

A digital entrepreneur and growth marketing expert, Hasan is a specialist in lean startup, sales, entrepreneurship and growth strategy. With his own digital marketing agency background and startup investment experience, Hasan is particularly strong at breaking down complex business concepts into simple and effective strategies and tactics. He is passionate about the future of tech entrepreneurship and digital disruption globally, and is an in-demand startup mentor to young entrepreneurs, corporate workshop trainer, and international speaker. His new book The Unfair Advantage – Boost Your Chances of Startup Success with startup legend and angel investor Ash Ali (the first marketing director of Just Eat which IPO’d at £1.5 billion) is out soon.

Feel free to reach out to our Programme Manager at perdie.alder@techhub.com for the access code.


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